
Road to Berlin
42 kilometers, thousands of steps and just one thing to keep in mind: stay sharp. For BRITA, co-sponsor and hydration partner of the BMW BERLIN-MARATHON 2026, we told the story of the race from a different angle. The stopwatch takes a back seat, it’s the mind that counts.
We picked 2 runner creators and followed them all the way to Berlin to prove one thing: legs and grit alone won’t get you to the finish line, you also need the right hydration. With BRITA, of course!
The result? Two adrenaline-packed stories, told just as they happened, fatigue included. And BRITA right at the center, exactly where it belonged: by the runners’ side, kilometer after kilometer.
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